One way we prepared for job hunting was to attend a job fair to learn more about potential clients and to tell them about ourselves. Even though job fairs can be awkward at first, I learned how to converse with different companies with confidence. I also realized that we are each responsible to figure out who we want to work with and to strive to make it happen.
Even though it is a class, professor does not assign your team. Yourself are the one who responsible to figure out who you want to work with and strive for it.
My client is in PRLab is RoLa Languages, a Boston-based language institute. The founder, Edward Lee Rocha, is a Harvard graduate who speaks multiple languages. Through working with Edward, I am not just gaining more hands-on experience, but also learning about company’s individual needs. This experience is different from my previous internship because RoLa is a startup that previously never focused on the importance of PR, so it is our responsibility to implement the entire PR plan for the company. Most importantly, the client trusts us and relies on us so our team feels much more responsibility to the work. So far, we have created a social media calendar, redesigned the company’s logo, brochure and flyers, and planned an annual party.
Throughout this semester, we have been working like real PR professionals. I think the biggest difference between working with big companies and small companies is that smaller organizations allow us more opportunities to show our capabilities. These skills will help me become a better professional and hopefully land the job of my dreams, wherever I may end up.
Written by Jiaying Gao