Is the ‘Second Screen’ Going to Become the Only Screen?
Posted by Jen Probst
The Emmys last week proved that TV is changing. With “Breaking Bad” as the best drama series and “House of Cards” David Fincher as best director winner, critics and viewers alike are moving their attention to the computer screen, specifically Netflix. Even “Breaking Bad” creator Vince Gilligan admits that “‘Breaking Bad’ wouldn’t exist without Netflix.” The power of streaming videos online has allowed people to view more shows than ever before. This shift from the traditional TV experience has also sparked the trend of “binge watching.” Viewers are now able to watch an entire series via Netflix or other online streaming without ever having to wait for the following week’s episode. Creators and producers are giving “binge watching” the credit of helping gain more viewers for new and upcoming seasons.
There is no doubt that TV is quickly moving towards a higher online and social media presence. “Breaking Bad’s” most recent episode reached at least 6.4 million viewers and generated more than 16,000 tweets per minute. The discussion on social media platforms is fueling the intrigue and suspense of each episode. Viewers predict what will happen during the episodes through live-tweeting, ultimately building an even greater following for the show.
Netflix is even considering itself a TV network now. With top shows such as “House of Cards,” “Breaking Bad,” “Arrested Development,” and “Orange is the New Black” Netflix has certainly made a name for themselves. Since releasing the made for Netflix series, “House of Cards,” the company has gained 3 million additional subscribers. Netflix is only looking forward when it comes to programming. They are planning on doubling the available content for users within the upcoming year. With more content and viewers, Netflix goal is to achieve the same following and status as network channels. Will primetime TV networks become a thing of the past with online TV streaming?
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About Jen ProbstBoston University Sophomore, Class of 2015. Majoring in Public Relations with interests in Social Media, Entertainment PR, and travel! Twitter: @jenprobst23
Posted on October 6, 2013, in Digital (Social) Media and tagged Emmys, Netflix, Shows, Social Media, tv, Twitter. Bookmark the permalink. Comments Off on Is the ‘Second Screen’ Going to Become the Only Screen?.
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