Bates Communications – Thursday, April 9th @ 5:00 PM COM 101
Bates’ experienced coaches work with executives and professionals to help them communicate effectively with their important audiences. Since its founding in 2000, the company has established a national reputation for its outstanding executive coaching program, as well as innovative workshops, training and development. The firm has a variety of clients in many industries including financial services, manufacturing, retail, biotech, and pharmaceutical, professional services, government and non-profit. Founder, President and CEO Suzanne Bates is a former television anchor, a writer, a speaker, and author of Speak Like a CEO (McGraw Hill 2005).
Our speaker will be Meredith O’Connor, Marketing/Communications Director. She is responsible for planning and executing the marketing activities of the firm. Meredith has been with the firm since 2005 and began her career in helping to promote Speak Like a CEO: Secrets for Commanding Attention and Getting Results (McGraw Hill 2005), by President and CEO Suzanne Bates.
Meredith’s role as Marketing Communications Director includes planning the firm’s marketing and branding strategy, executing marketing campaigns, achieving publicity for the firm, planning events and seminars, and assisting in business development efforts and sales strategy. She also plays an integral role in the development of client programs and curriculum.
Meredith graduated from Westfield STate College in 2005 with a B.A. in Mass Communications, focusing in Public and Corporate Communication. At Westfield State College, Meredith was a member of Lambda Pi Eta, the communications honor society, and MassPIRG, the Massachusetts Public Interest Research Group. She graduated Magna Cum Laude with an overall GPA of 3.6.