Category Archives: Employer of the Week
Employer of the Week: Burson-Marsteller
This post is part of our Employer of the Week series, where we will be highlighting a different company in PR/Communications every Monday.
Overview: If you are the “go big or go home” type, Burson-Marsteller is the PR firm for you. With regional offices around the world,
B-M has a global reach extending throughout North America, Latin America, Europe, Middle East, Africa, and Asia Pacific. If you go after a job with these guys you will be happy you kept up your high school Spanish.
Harold Burson founded Harold Burson Public Relations in New York in 1946 and William Marsteller started an ad agency in Chicago called Marsteller Gebhardt and Reed (eventually called Marsteller, Inc.) in 1951. The two came together to establish the powerhouse firm, Burson-Marsteller, in 1953. The pair was the first to use integrated communications marketing in a PR context and the firm has grown to be one of the largest in the world.
Burson and Marsteller led the industry when they first started out and have kept that priority of innovation alive in the company today, which we can see preserved in their mission statement:
“…For ourselves – our people and our company – our mission is to build an ever-greater communications counseling firm. By leading the industry in thought and innovation, we will create value for our shareholders and exciting new growth opportunities for our people and our company.”
Jobs and Corporate Culture: Read the rest of this entry
Employer of the Week: CBH Communications
This post is part of our Employer of the Week series, where we will be highlighting a different company in PR/Communications every Monday.
Overview
What’s a company to do without publicity from the media? Without crowded events and a strong media presence companies it is difficult for companies to compete in this market that runs on media exposure. This is where CBH Communications steps in. This public relations firm has been delivering full-service PR with a focus on “developing and executing special events, openings, and product launches, and obtaining media coverage” since 1998. Chris Haynes, the founder of CBH communications, prides himself in establishing close connections with major print and electronic media outlets and extends theses connections to his clients, leaving them free to focus on running their business.
CBH Communications focuses on doing PR for restaurant and hospitality, retail and fashion, beauty and fitness, and celebrities, events and charities. Notable clients include: Read the rest of this entry
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Employer of the Week: Buddy Media
This post is part of our Employer of the Week series, where we will be highlighting a different company in 
PR/Communications every Monday.
In today’s consumer market, brands are able to be on Facebook and Twitter- but they must kick ass at it. If your company doesn’t have a a strong social media presence, you’re doing something wrong. So what do these brands do in order to build up their reputations with consumers?
Enter Buddy Media, a social enterprise software empowering brands to build and maintain relationships with their consumers in a connections-based world. The Buddy Media social marketing suite helps brands build powerful connections globally with its scalable, secure architecture and data-drive customer insights from initial point of contact through point of purchase. Buddy Media’s headquarters are in New York City- with additional offices located in Asia, London, and San Francisco. Read the rest of this entry
Employer of the Week: Alison Brod PR
This post is part of our Employer of the Week series, where we will be highlighting a different company in PR/Communications every Monday.
Overview
As the world of Public Relations continues to flourish between startups and social media based PR, the glamour of traditional PR firms have begun to fade. However, Alison Brod, of Alison Brod PR, has created a brand based PR empire that has received a great deal of hype in the past few years.
Alison Brod began Alison Brod Public Relations in 1995 as a small boutique Firm. Over the years, Brod PR has gone beyond the confines of a simple boutique PR firm, and has turned into a mega empire. Brod specializes in brand placement product campaigns, celebrity placement media and trade outreach. Some of her clientele range from Gap, Godiva Chocolate, and the Bravo TV network, to high profile celebrities such as Michelle Trachtenberg, Michael Phelps and Kristen Chenoweth. Read the rest of this entry
